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Chiara Ferragni and her new boyfriend, José Hernández, spotted in Marbella

Chiara Ferragni and José Hernández, her new boyfriend, have been seen in Marbella during the Starlite Occident, confirming their relationship.

Nerea IbáñezNerea Ibáñez··Updated: ·3 min read

The Italian influencer Chiara Ferragni and Colombian businessman José Hernández have been spotted very affectionate in Marbella during the Starlite Occident festival.

Chiara Ferragni is smiling again. The Italian entrepreneur and influencer, one of the most followed content creators in the world, has been seen in Marbella with her new boyfriend, the Colombian businessman José Hernández. The couple, who had so far kept their relationship under strict discretion, enjoyed a romantic getaway on the Costa del Sol for the Starlite Occident festival.

A romance that is no longer hidden

For months, there had been rumours about a possible romance between Ferragni and Hernández, but neither had publicly confirmed the relationship. Now, images of them strolling together in Marbella and attending Starlite concerts have dispelled any doubts. The couple has appeared close and relaxed, enjoying the summer atmosphere of the Malaga city.

For Ferragni, this new romance comes after a complicated period. Her high-profile separation from rapper Fedez, the father of her two children, Leone and Vittoria, made headlines for months. This was compounded by the so-called 'Pandoro case', a controversial charity campaign that led to a serious image crisis and a lengthy legal process from which she was ultimately acquitted earlier this year.

Marbella, the scene of sentimental reconciliation

The choice of Marbella is not coincidental. The Starlite Occident is one of the most exclusive festivals of the Spanish summer, attracting celebrities from around the world each year. For the locals, seeing international figures like Ferragni walking through their streets has become a common occurrence, but it always generates a special buzz. The influencer has been spotted in several restaurants in Puerto Banús and in some of the city's most luxurious hotels.

José Hernández, for his part, is a Colombian businessman linked to the fashion and technology world. Although his public profile is lower than Ferragni's, he is already known in Marbella for his presence at social events. The couple has taken advantage of their stay to attend concerts and private dinners, always escorted by a security team.

A new chapter for the influencer

Ferragni's visit to Marbella not only has a romantic component. The Italian has also taken the opportunity to explore possible collaborations with local brands, according to close sources. Although her professional agenda remains focused on Italy, she does not rule out expanding her fashion and beauty empire to Spain. The climate and lifestyle of the Costa del Sol align with the aspirational image the influencer projects.

For the people of Marbella, Ferragni's presence represents an additional tourist attraction. The Starlite Occident is already a magnet for high-spending visitors, and the arrival of celebrities like her reinforces the city's image as a luxury destination. The Marbella City Council has reminded that the festival generates significant economic impact in the area, with hotels fully booked and restaurants packed.

Chiara Ferragni has shown that, after the storm, calm always arrives. Now, amidst concerts and romantic dinners, the influencer is writing a new chapter in her life, with Marbella as the backdrop. Who knows if this getaway will be the start of a more stable relationship or just another summer on the Costa del Sol.

Nerea Ibáñez

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Nerea Ibáñez

Redactora

Periodismo por la UMA con el oído puesto en la radio policial. Duerme poco, desconfía de la borrasca de turno y madruga sin rechistar; cubre sucesos, sanidad y lo que de verdad importa al vecino.